Apple Stock Takes a Hit as iPhone Upgrade Hype Fades

Apple’s iPhone upgrade cycle is losing steam, and Wall Street isn’t happy. Analysts are cutting iPhone sales forecasts for 2025, citing delays in AI-powered Siri upgrades and stagnating upgrade rates.
With Apple stock falling for four straight trading sessions, investors are left wondering: Is Apple losing its edge?
Why Analysts Are Cutting Apple’s iPhone Forecasts
Apple’s struggles stem from two major issues:
📉 Weak iPhone sales projections – Analysts now expect just 1% iPhone growth in 2025, down from 7% just two quarters ago.
🤖 Delayed AI features – The much-anticipated AI-powered Siri upgrade has been pushed back, possibly until 2026.
Key Analyst Reactions:
🔹 KeyBanc Capital Markets downgraded Apple stock to "underweight" (sell) with a $200 price target, citing weak iPhone demand.
🔹 Morgan Stanley cut its price target from $275 to $252, warning that Apple has "fewer features to accelerate iPhone upgrades."
🔹 Citi removed its 90-day positive catalyst watch on Apple stock, but maintained a buy rating with a $275 price target.
The lack of compelling AI features is a big red flag for investors who were hoping Apple’s AI push would drive a massive iPhone upgrade cycle.
iPhone Sales Are Slowing—And I See It Firsthand
From my personal experience, iPhone sales growth is truly slowing down.
📌 Many of my friends and colleagues are still using older iPhones and have no immediate plans to upgrade.
📌 There’s no urgency to buy the latest model, especially since recent upgrades haven’t been game-changing.
The reality is, without major hardware or AI advancements, people are holding onto their devices longer than ever before.
Why Apple Is Moving Slowly on AI
Some argue that Apple is falling behind in AI, but I believe there’s a reason for this.
Unlike other tech giants rushing to launch AI features, Apple is known for its perfectionist approach. I think they are:
✅ Conducting thorough, serious testing to make sure their AI is polished and useful.
✅ Waiting to deliver a truly impressive AI experience, instead of releasing something half-baked.
This means short-term delays, but in the long run, Apple could make a big splash in AI once they’re ready.
The Long-Term Outlook: A Comeback in 2027?
While iPhone sales might stay flat in the near future, Apple still has major innovations on the horizon:
🔹 A complete iOS redesign is coming – This could breathe new life into the iPhone experience.
🔹 Rumors of a foldable iPhone by 2027 – If Apple delivers a high-quality foldable phone, it could be a massive game-changer.
If Apple truly brings a premium foldable device to market, it could spark a new upgrade cycle and revive iPhone sales growth.
Final Thoughts: Is Apple Still a Buy?
Apple remains one of the most valuable companies in the world, but the recent AI delays and weak iPhone projections are shaking investor confidence.
📉 Short-term struggles – iPhone sales are slowing, and AI features are delayed.
🚀 Long-term potential – A foldable iPhone and iOS redesign could revive excitement by 2027.
💬 Do you think Apple is falling behind in AI? Will iPhone sales bounce back with a new design or foldable model? Drop your thoughts on X(Former Twitter)
References:
- Investor’s Business Daily, Apple Stock Bulls Are Losing Confidence In iPhone Upgrade Cycle, March 2025.https://www.investors.com/news/technology/apple-stock-bulls-losing-confidence-iphone-upgrade-cycle/